© 2018 by Sam H. Buchanan

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Admiral Rugby Ringer (2mins 20secs secs)

Director

Fun fact: Admiral is a leading sponsor of the Welsh Rugby Union. 

For this video Admiral wanted to make a video that celebrated this relationship. So they had this idea that involved pranking the Welsh rugby boys.

Disguising Elinor Snowsill, Wales fly half as the female Admiral seemed like the obvious way to go. The stunt was actually done for real, I remember the pressure leading up to this shoot, what if we unveiled Elinor to the rugby boys and no one cared? Thankfully, it got a big reaction. 

Better yet, the ad made a big impact online, loads of organic views and engagement. 

Produced by: Aspect Film & Video